Are you looking to increase your customer retention? A Shopify loyalty app is your go-to savior. It can reward your most devoted customers for sticking around throughout your journey.
An e-commerce rewards program has numerous operations that need constant attention and expert supervision. Thankfully, with a Shopify app for loyalty programs, you can automate loyalty rewards and use advanced analytics to optimize your loyalty program campaign.
Your customer engagement strategies can be implemented using Shopify points and rewards. However, given various apps cater to reward-offering marketing strategies, finding the right one to satisfy your cashback program in Shopify can be challenging.
This blog gives a detailed report on the Shopify referral and rewards program app for 2024. After this, you can determine the right app to build your custom loyalty programs for Shopify and increase sales.
Acknowledge loyal customers with reward points with Afflr for new customers and sales they generate.
Why are Loyalty Programs for Shopify Stores important?
Loyalty programs are important for Shopify stores as they offer rewards and encourage loyal customers to purchase products more frequently. By offering loyalty points and exclusive benefits, these programs keep customers engaged and connected to the brand.
For instance, many VIP membership programs on Shopify provide dedicated customers with early access to deals, special offers, and additional discounts. This will contribute to increased customer lifetime value (CLV)
65% of a business’s total revenue depends on customers’ repeat purchases, which is considerably more cost-effective than acquiring new customers.
The features of a customer loyalty program are:
- Loyalty Points – Customers can save up points during every purchase and redeem them later as discounts.
- Reward Pool – Customers can be given the option to choose from a range of rewards increasing customer satisfaction.
- Vouchers -You can partner with other companies and give your customers their coupons or vouchers for mutual benefit.
- Referral Rewards – Compensate customers for bringing friends and family as customers to boost revenue.
- Gamifying – You can add fun elements like badges, challenges, and leadership boards to give a gamified shopping experience.
Several Shopify loyalty apps can create and manage these features, making it easier for Shopify owners to implement a self-sufficient customer loyalty platform. By adopting these strategies, Shopify stores can retain existing customers, encourage repeat purchases, and drive new sales.
How to Choose the Right Loyalty App in Shopify
Choosing the right Loyalty Shopify app is important in keeping your loyal customers happy and encouraging repeat purchases.
Here are key factors to consider while choosing a Shopify app for a loyalty program:
- Define Your Goals: While a loyalty program is all about reading your customers, the expected outcome is not the same always. Some Shopify owners will be looking to drive repeat purchases while others might want to bring referrals for more conversions. So identify an app that suits your end goal.
- Features and Functionality: Look for features that apart from carrying out the basic functions offer loyalty points with Shopify tools integration. This will allow reward customization, easy communication for customer engagement, etc.
- User Experience: It is important to provide a good experience for customers who are part of the loyalty program. This includes easy signing up for the program, redeeming points, tracking performance, checking status, etc.
- Compatibility: Check if the app can work well with your existing Shopify store and other Shopify customer loyalty tools. This will increase your overall customer handling workflow.
- Pricing Structure: Look for affordable customer loyalty tools for Shopify stores that can be a good balance between features and pricing. You can use trial period offers or free versions of apps before making up your mind.
- Support and Resources: Customer support and resources provided by the app developers must be available promptly and easy to understand. Timely help in troubleshooting can increase the effectiveness of any loyalty app in Shopify.
- User Reviews and Testimonials: Check for reviews, ratings, and even the website of the app. This can provide insight into the app, understand its customer base, and know if will be suitable for your business.
By following this step-by-step guide in choosing the best Shopify loyalty app. You can find the one that meets the expectation of your Shopify store and increase your customer retention and sales.
10 Best Shopify Loyalty Apps in 2024
The 10 Best Shopify Loyalty Apps in 2024 are:
1. Afflr Affiliate Marketing
Afflr will support your affiliate marketing for Shopify and help create a loyalty program. This tool is intended for simple Shopify referral campaigns. You can run loyalty referral programs and convert loyal customers into brand advocates.
Key Features
- Develop customizable customer referral programs with flexible rewards
- Generating commissions, discounts, and specific referral codes for customers is quite easy.
- Automated tracking of referral sales, commission, approval, and payments
- Rewards can be offered as store credits, coupons, or gift cards
Pro
- Reasonable prices without any commission, the best Shopify loyalty app for small businesses
Price
- Free
- Starter – $9/month
2. LoyaltyLion Rewards & Referral
LoyaltyLion is a Shopify loyalty app that helps increase customer loyalty. You can award attractive incentives that encourage customers to come back for more instead of stopping at one-time sales.
Key Features
- Easy to manage and embed the loyalty program into your site.
- Multi-tier reward programs where customers are rewarded based on what they have spent.
- VIP tiers loyalty program can be used to create a hierarchy to give privilege benefits to the valuable consumers
- To increase customer interactions and cut down on attrition, customer notifications can be sent automatically.
Pro
- Even a free plan can process up to 400 orders in your customer loyalty platform.
Price
- Free
- Paid plan – $199/month
3. Smile: Loyalty & Rewards
Smile.io is a Shopify app for loyalty programs, helping businesses increase retention through automated loyalty rewards and integrations. With Smile, Shopify owners can set up loyalty programs, reward points, and VIP tiers—all without coding.
Key Features
- Social proof posted on platforms like Instagram and TikTok will be rewarded with points.
- Loyalty program optimization with the help of competitor analysis
- Provides help to create SEO-friendly loyalty page for ranking better
- Automated reminders for rewards programs to increase repeat purchase
Pro
- VIP and loyalty points can be given an expiry date to encourage immediate purchase
Price
- Free
- Starter: $49/month
- Growth: $199/month
- Plus: $999/month
4. Yotpo: Loyalty & Rewards
Yotpo is a customer-centric Shopify loyalty app. Yotpo makes launching a Shopify rewards program quick and easy. You can offer referral incentives and social media rewards. Its analytics help optimize your loyalty and rewards program in Shopify to boost retention and drive loyalty.
Key Features
- 20+ customizable loyalty campaigns that can help increase customer lifetime value.
- Easy to create a tier-based program based on order value, rewards, points, etc
- Rewards can be redeemed at the loyalty page or at checkout
- Avoid additional reward points when they create an account
Pro
- Detailed analytics to monitor AOV, LTV, and customer engagement.
Price
- Free Plan
- Gold: $199/month
5. Growave: Loyalty & Wishlist+
Growave combines multiple features into one loyalty Shopify app. From product review rewards to VIP customer management, Growave can handle everything for your Shopify store with loyalty, referrals, and wishlist options.
Key Features
- VIP tiers and loyalty rewards can create customer engagement and retention
- Create referral campaigns for Shopify to increase customer acquisition at a minimal cost
- Google visibility and social proof automation with product review collection
- Control over wishlists with stock management and sale notifications
Pro
- Provides 24/7 email and chat support
Price
- Free
- Entry: $49
- Growth: $149
- Plus: $399
Loyal customers will make the best brand advocates. Use Afflr to automate this conversion easily.
6. Rivo Loyalty Rewards & Referrals
Rivo is a fully customizable Shopify loyalty app that helps customer retention with automated email campaigns and VIP tiers.
Key Features
- You can launch customizable, brand-specific loyalty and referral programs
- CSS is provided to personalize your loyalty and referral page to match the brand tone
- Create email campaigns for customer engagement
- Regular product updates
Pro
- Provide a customizable Rivo toolkit for easy implementation by developers
Price:
- Free
- Scale: $49/month
- Plus: $499/month
7. Loloyal: Loyalty & Referrals
Loloyal is a Shopify loyalty app that helps you build a relationship with your customers. You can easily create loyalty campaigns and reward e-commerce loyalty efforts. Increase conversions with a brand advocates program that turns happy customers into loyal fans.
Key Features
- Offer multiple loyalty rewards: discounts, store credit, free shipping
- Build and end social media campaigns on Instagram, TikTok, and Twitter to boost reach
- Integrate POS systems to synchronize in-store and online rewards tracking
- Easy migration and data import from other loyalty apps in Shopify
Pro
- Multi-language chat assistance for support and troubleshooting
Price
- Free
- Starter – $29
- Growth – $69
- Plus – $299
8. Gameball: Loyalty, Points, VIP
Gameball takes Shopify loyalty apps to the next level with a gamified shopping experience for loyalty reward programs. VIP tiers, rewards-based gamification, and mobile-friendly experiences can be provided.
Key Features
- You can reward loyal customers with points, badges, store credit, and VIP perks.
- Create a gamified experience for shopping and create leaderboards, spin-the-wheel, and streaks.
- Refer-a-friend programs with cashback to acquire new customers
- Customizable widgets in multiple languages that can be placed on your website
Pro
- Gamification will keep customers engaged and encourage repeat purchases.
Price
- Free
- Starter: $19/month
- Pro: $159/month
9. Piggy: Loyalty & Marketing
Piggy is a powerful loyalty app for Shopify that integrates cashback programs and loyalty tracking. This app can help with the retention of customers through points redemption and automated loyalty program campaigns. Piggy requires no coding and works seamlessly with your store.
Key Features
- Gamify loyalty program with points, levels, and exclusive perks
- Display loyalty program promotions at various touchpoints for better results
- Automate loyalty program workflows with a triggered set for email reminders and notification
- Track customer loyalty across platforms with advanced reporting
Pro
- Create widgets to be placed on loyalty pages and across the Shopify store
Price
- Free
- Starter: $25/month
- Growth: $49/month
- Plus: $99/month
10. Stamped Loyalty & Referrals
Stamped is a versatile loyalty app for Shopify stores, helping increase customer retention through rewarding repeat purchases. With Shopify discount and loyalty features like VIP tiers, and points rewards, it is easy to increase average order value (AOV) and lifetime value (LTV).
Key Features
- Email layout provided for easy email communication with customers
- Grant immediate rewards to regular customers to acknowledge brand loyalty
- Customize UI and email layouts to match the brand’s voice
- Integrate with POS systems and access powerful analytics
Pro
- Onboarding support provided for new users
Price
- Free
- Premium: $59/month
- Business: $179/month
- Professional: $479/month
Comparison Table of Loyalty Apps in Shopify
This comparison table takes into consideration, the trial period, rating, and Third-party Integration so that you can easily deduct which Loyalty app in Shopify offers value for money.
How to Set Up a Loyalty Program on Shopify
Setting up a loyalty program on Shopify can keep your customers engaged with rewards and increase the customers’ lifetime value.
Here’s a step-by-step guide to creating a loyalty program using a Shopify loyalty app:
- Choose Shopify Customer Loyalty Tools:
The customer Loyalty program app in Shopify can automate your efforts with precision. Based on the options provided here, you can easily choose an app for loyalty points integration in Shopify. - Flexible Loyalty Rewards:
Analyze and conclude how customers will be rewarded for their purchase. Design how many points will be allotted and what can be redeemed with those points. You can develop a special VIP membership program in Shopify to increase customer satisfaction and loyalty. - Personalized Rewards:
It will be advisable to offer personalized loyalty rewards with the customer’s purchase history, behaviors, and preferences in mind. - Promote E-commerce Loyalty Campaigns:
You should promote your loyalty program so that customers are aware of how they can earn and use the points that you offer. Some Shopify loyalty apps offer sharable links and codes to embed in your online store for easy promotion. - Multi-Tier Reward Programs:
Tiered rewards can motivate customers to reach higher levels through repeat purchases. For instance, here is an example of a multi-tier loyalty program of Sephora
- Referral Programs:
Create a brand advocates program where customers can refer friends and family and earn referral reward points on successful sales by these referrals. This will increase sales and conversions. - Utilize Shopify Points Redemption:
Make the points redemption as simple as possible. The customers must be able to exchange the points for promotional discounts and rewards allotted. Here is a reference to a simple loyalty point redeeming process by Precious London.
This will help you to set up a VIP Loyalty Program on Shopify that can bring numerous benefits in addition to increasing sales.
Retain customers and increase repeated sales by offering them store credit with Afflr.
Conclusion
The use of a Shopify Loyalty App is a big boost for any business as it improves customer relations and helps to sell more. You can easily set discount and loyalty features for Shopify stores and promote them.
With the best Shopify apps for loyalty programs listed and discussed in this blog, you can choose suitable ones for your store based on features, price, and support.
Further Reading
- How can Referral Marketing in Shopify benefit your store?
- How to create a Referral Program for your Shopify store?
- 9 word-of-mouth marketing strategies to grow Shopify sales
- 9 Best Upsell Apps for Shopify Store in 2024
The best Shopify loyalty app for small businesses are
1. Afflr
2. LoyaltyLion Rewards & Referral,
3. Growave: Loyalty & Wishlist+,
4. Rivo Loyalty Rewards & Referrals,
5. Loloyal: Loyalty & Referrals as they offer trial periods.
This will help explore and experience all features.
A Shopify loyalty app helps increase customer retention by offering loyalty points and rewards for repeat customers. You can increase customer lifetime value (CLV) with VIP tiers, discounts, or personalized promotions.
Shopify loyalty apps like Afflr can help create referral programs for Shopify stores. You can offer loyalty points in return for new customers your existing customers bring.
